Gotham FC has unveiled a new uniform sponsor ahead of the seventh edition of the NWSL Challenge Cup.
On Tuesday, the club announced a multi-year partnership with Nature’s Garden and its brand Yoggies. The New Jersey-based snack brand will appear on the right sleeve of each of Gotham’s kits starting with Friday’s Challenge Cup clash with the NWSL Shield-holding Kansas City Current.
“We are proud to welcome Nature’s Garden and Yoggies to the Gotham FC family,” Gotham FC’s chief revenue officer Alex Chang said. “This partnership brings together two organizations committed to making a positive impact in the communities we serve. With their support, Nature’s Garden and Yoggies will help us create more opportunities for young people to engage with the game and build habits that contribute to lifelong success.”
Gotham FC Returns From Break With a Trophy on the Line
Having won last season’s NWSL championship, Gotham will be eager to add their first silverware of the 2026 season after finishing third in the 2026 FIFA Women’s Champions Cup and placing fourth in the 2025–26 Concacaf W Champions Cup.
Gotham most recently secured a 1-0 victory against the Houston Dash on May 31 before the NWSL went on break. The Bats enter the Challenge Cup fifth overall in the league table with 21 points through 11th matches played and are one place ahead of the sixth-ranked Current.
Gotham FC Expands Its Sponsorship Portfolio
Nature’s Garden and Yoggies will also lend their support to a series of Gotham FC youth soccer clinics for players under the age of 12. The company will also be the presenting sponsor of the Welcome to the Party live show at Footy Fest ahead of The Queens Classic, which will be hosted by United States women’s national team legends Julie Foudy and Abby Wambach.
“Nature’s Garden is proud to team up with Gotham FC as their official better-for-you snack partner,” said Emre Imamoglu, the CEO and co-founder of Cibo Vita, the company behind Nature’s Garden.
“The widespread recognition and success of women’s sports is long overdue, and we are thrilled to support what this elite team has built. This partnership connects directly with the communities we already serve. We’re especially looking forward to the youth soccer clinics, where we can encourage the next generation to get on the field, stay active, and dream big. At Nature’s Garden, our focus remains on fueling active, healthy lives for everyone, both on and off the pitch.”
CarMax remains Gotham’s primary kit sponsor with Ally Financial on the left sleeve, with Dove below the back collar and Grüns as the lower back sponsor.
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